Insights
Woven perspectives on HR tech, the art of marketing,
and the leadership that drives it.
A collection of blogs, notes, and perspectives from yours truly.
Industry insights and perspectives from a marketer working inside the sector.
HR Tech
Everyone Agrees Your HR Systems Should Talk. Nobody Makes You Care.
HR and payroll integrators sell APIs and connectors. Buyers want peace of mind and data they can trust. Here's how to reposition around the outcome.
9 min read
HR Tech
Every EOR Sounds the Same. Here's the Story They're All Missing.
Every Employer of Record sells compliance and paperwork. The human story, remote freedom and keeping the talent you love, is sitting there unclaimed.
8 min read